What Makes a Modern Phone System?
Modern companies understand that communications technologies play a key role in thriving in today’s environment. Here are some good tactics:
Let the Evolve Technologies manage your phone system
For some companies, owning and managing the phone system internally makes a lot of sense. Others would rather get out of the business of running a phone system entirely. Fortunately, modern phone systems offer this choice. Businesses can choose a system that is managed by a vendor that specializes in enabling a mobile workforce, driving revenue, delivering important business metrics and designing a service that doesn’t impact IT.
You know you are out of the business of running a phone system if:
Your phone system is a source of revenue. Treat it like one
The time when a business phone system simply was a necessary cost of doing business has passed. Like every other technology investment, a modern business phone system is strategic and helps contribute dollars to the bottom line. Integration, intelligence and enablement are the keys to making this happen.
Modern VoIP phone systems can be configured to integrate with core applications like the CRM, ERP or ATS. When the systems are fused together, each becomes more powerful, employees become more productive and better business intelligence starts to emerge. In short, modern phone systems do not simply stand alone. They become an integral part of your company’s business technology ecosystem.
In today’s data driven world, users of a modern phone system expect it to do more than just let them take and make phone calls. It must also provide valuable insight into the health of the business. The modern hosted PBX phone system plays a role in optimizing staffing levels, evaluating employee performance, analyzing marketing spend and understanding customer behavior. Just like with mobile devices, it is not what your phone system does that makes it “smart,” it’s what it knows.
Sales & Service Enablement
These days, there are countless ways for sales and service representatives to engage with prospects and customers. Email, social media and in-person meetings all have their place, but for most organizations, the most important revenue driving interactions still occur over the telephone. A modern business phone system must simplify the life of your representatives, making them more productive, while providing data and analytics that drive business decisions. The best virtual PBX solutions take this one step further by becoming a powerful tool for faster onboarding. Training, coaching and best practices implementation are the keys to bringing a new representative onboard successfully and your phone system, if it is truly modern, will provide the tools and data to ensure new representative success.
Many of us are living in a post-cubicle world. We work from home, airplanes, hotels and coffee shops. Mobile technologies have untied us from our desks and modern phone systems enable work from anywhere and keep company unity intact. This one comes with an acid test. If you can’t use a desk phone, softphone or mobile phone to transfer a call to a co-worker, even if you aren’t in the office, you aren’t using a modern phone system.
Keep Your Eye on the Future
While there are many benefits to cloud based technology, perhaps the most important, is that cloud-based solutions are always new. Customers who subscribed two years ago have access to the same features and upgrades as customers who buy today.